Is it a costume? Is it a decor? Is it a stage? No, it’s Reddress! Multifunctional in it’s use, ‘Reddress’ a decor which seats the audience as well. Design with grandeur, such a simple idea, a perfect concept.
The Finnish Institute in London has installed ‘Reddress’, designed by Aamu Song 2004 at Company, for the London Design Festival 2011. Audiences sit inside the 238 pockets of the giant red dress, made with fabric from Kvardrat, worn by performers. This installation belongs to Finland’s Designmuseum’s permanent collection. For questions about Reddress and booking info contact: Jukka.savolainen@designmuseum.fi (thahanks Dezeen)