‘Never standing Stll’ is the name of the latest Hong Kong Ballet campaign in celebration of their 40th anniversary. The art direction, typography and the video are made by Design Army, This design agency is, in their own words, a “Full Service Design Centric Agency”. Okay, they are based in Washington DC. What we really like about this campaign is that it mixes classical and pop references. That is done So well! After watching the video we, at Mimi Berlin, really need to see a performance by this ballet company. #bucketlist
Gotta Love this video! All the color! All the movements! All the references! All the fun! Brill!!
Hong Kong Ballet 40th Anniversary season brand video by Design Army
WE’RE NOT DECORATORS WHO CHANGE THE PAINT COLOR. WE’RE STRATEGIC BRAND ARCHITECTS WHO LOOK AT THE WHOLE PICTURE AND IMPACT EVERY ASPECT OF THE MODERN BUSINESS THROUGH THE LANGUAGE OF DESIGN.Design Army