SoGoodToWear Cashmere

SoGoodToWear Cashmere

SoGoodToWear (SGTW) is a new Dutch cashmere brand. Not your average brand, no! SGTW is a sustainable fashion label which owns a goat herd in the higher regions of Nepal The goats provide for the high quality cashmere used by SGTW. The knitted collections are designed in the Netherlands by Mark van Vorstenbos, and are made by cashmere knitters in a fair-trade knitting factory in Nepal. Maybe needless to mention (but we will anyway) SoGoodToWear is a fair-trade brand which uses innovative and ethical ways to breed and herd their goats without causing any environmental damage.

The imported goats get their own scarf, with a portrait illustrated by Machteld Schouten. Above the first one; it’s ‘Cappucino’ the goat. The second goat, ‘Mr Gaga’, also has been portrayed but that’s still a secret…… We, at Mimi Berlin, took care of the styling for the webshop, photography was done by JW Kaldenbach. Ofcourse it’s ‘styling light‘ but we just want to show all the work we do at MB-Modebüro.
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Vous etes Ici Youasme

Vous etes Ici Youasme. According to Mimi Berlin’s December Calender we should have visited the youasme measyou Fancy Pop-Up Store at The Guesthouse of Gallery Vous Etes Ici in Amsterdam last week. We didn’t, we could’t make it last weekend, but yesterday we finally went.


Of course we’d already seen the Winter knitwear collection 2013 by Youasme but were surprised by new work! In honour of this Pop-Up store they made assemblies; new designs made with garments from previous collections: Pret-à-Portér recycled into Couture! Yes, these pieces are made by hand! We always have been a big fan of Youasme and these garments are, again, really to die for! (and, no, we are not biased) Since Gallery Vous etes Ici is an art gallery, we also saw “The Multiple Show #3”. Artworks in an edition of 5, by several artists. These works, friendly priced up to € 2.000,00, also helped to make our afternoon more than enjoyable. Please read the captions below the pictures for more detailed information about all the lovely work we got to see.

Gallery VOUS ETES ICI, Ms. van Riemsdijkweg 41A Amsterdam-Noord (Pontje to Buikslotermeer >1/2 minute walk) The Multiple Show #3 and the Pop-Up-Shop can be visited until December 22, 2013. Open: Wednesday – Sunday 12.00-18.00 hours and on request.