Closing Show at Amsterdam Fashionweek by Maison The Faux

Closing Show at Amsterdam Fashionweek by Maison The Faux: FAUXmosapien

Maison The Faux are Tessa de Boer and Joris Suk, they are based in The Netherlands. (read more about MtF Here on this blog) Let us begin by describing the show venue at the Westergasfabriek. It was filled with 12, neatly lined up, Ergoline Prestige1600 tanning machines. If you didn’t know these were sunbeds you could easily imagine yourself being in the hibernation room of a spaceship traveling in time (think Aliën or A Space Odyssey for example) Anyways: it all looked great! Placed at the beginning of the catwalk, in front of the huge movie screen, was a centered ‘check-in desk’ with an entertaining performance by 3 hostesses. All this looked like something Mr. Lagerfeld could come up with for a Chanel Show…. Okay; enough about the inspiration/dreamed-up world Maison the Faux shared with us, the audience, after all this was a fashion show. The collection was divers within it’s design-format: it included extreme looks (so-called ‘experimental’) with a follow up on more wearable designs (so-called ‘commercial’) In our opinion covering both qualities in one collection is an intelligent and strong way of communicating with the audience. It helps you to understand (unconsciously or not) why you need that striped dress (and the photographed outfits below). Without kidding; communicating by means of fashion isn’t an easy thing to accomplish, but SO nice when it happens! Don’t worry if you missed this show; there will be a second chance to see it at New York Fashion Week in September.


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