magis Archives — Mimi BerlinMimi Berlin

Magis

The presentation by the brand Magis was one of our favorites at the Salone del Mobile 2018 furniture fair in Milan. We, at Mimi Berlin, are always drawn to the designs produced by Magis, but this time it wasn’t so much the chairs, stools and tables we liked; it was the stand-design itself we favored. Huge classisistic columns, embellished with perspex and metal cubes in brown/orange/pink tones, stood in the middle of the large and open space, which ended at a wall wich had several fake arcs in it. In total: a postmodern delight from the 21st century.

The D is from Driade wich presented opposite of Magis.

Stand design by Note Design Studio

‘Cyborg’ chair series by Marcel Wanders.

‘Cyborg’ chair by Marcel Wanders for Magis

Detail of the ‘Déjà-vu’ stool by Naoto Fukasawa.

Stool ‘Bureaurama’ by Jerszy Seymour.

Porte-Manteau/Coat-hanger Four Leaves by Edward Barber & Jay Osgerby.

Mirror series ‘Vitrail’ by Inga Sempé

New: Mirror series ‘Vitrail’ by Inga Sempé

Award

When we did our research later on, we read that Magis had won a Salone del Mobile.Milano Award and that: “The exhibition design project at the Salone was a product of the collaboration between the company and Note Design Studio in Stockholm.” Congratulations to both companies!
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Emanuelle Chair

The Peacock chair became the Emanuelle Chair In the 1970s. This throne-like chair with a massive back made of rattan, became a tool for being sexy after the release of the film and the poster-image for the rated X movie Emanuelle; in which the lead-actress Sylvia Kristel posed topless in such a chair. (She did that, or had to, for many years to come.) It became an iconic image associated with sensuality and/or plain sex. Anyone who posed in a Peacock chair became sensual in an instant. And so, it those days you will find images from Julio Iglesias to Brigitte Bardot in a Peacock chair. Amazing!

1976 Summer Fashion By Couture Designers 1976 Summer Fashion By Couture Designers. EMMANUELLE’ chez CHANEL: Dans un fauteuil en rotin, Sylvia Kristel, héroïne des deux ‘EMMANUELLE’, pose en studio, vêtue d’une robe longue en mousseline rose pâle dont le haut est surpiqué, parée d’un gilet à manche longues, en guipure blanche, rehaussée de motifs jaune d’or. Prise de vue de face sur fond orange vif. (Photo by Jean-Claude Deutsch/Paris Match via Getty Images)

Interior

Photo by Francis Giacobetti, 1974

PHOTO magazine may 2067, Photo by Francis Giacobetti, 1974

Exotic Morticia Addams Chair

For people who were old enough to watch TV in the 1960s: you know the chair probably as being linked to the The Addams Family tv series. Mom Morticia Addams sat in one all the time. If you were born in the early 1900’s the peacock chair would have an exotic connotation to it as well, For the first time western culture came in touch with Asian design and materials.There lies the origins of the peacock chair: to be specific in the Philippines.